Privacy Policy

Known Pets Privacy Policy

Introduction:

This Privacy Notice explains how we collect, use, and protect the personal data of our users when they visit our website, Known Pets. By using our site, you confirm that you are over 13 years of age and consent to the collection and use of your personal data as described in this Privacy Notice.

At Known Pets, we are committed to protecting the privacy and security of our users. We have created this Privacy Notice to provide you with information about how we collect, use, and protect your personal data. Please read this notice carefully and contact us if you have any questions or concerns. We are dedicated to maintaining fair information practices and ensuring the protection of your privacy.

What data do we collect about you, for what purpose and on what ground we process it:

Personal data refers to any information that can be used to identify an individual. This does not include anonymous data. We may collect and process the following types of personal data about you:

  • Communication Data: This includes any communication you send to us, whether through the contact form on our website, the chat function, email, text, social media messaging, or any other method. We use this data for the purpose of communicating with you, record keeping, and establishing, pursuing, or defending legal claims. Our legal basis for processing this data is our legitimate interest in replying to communications, maintaining records, and establishing, pursuing, or defending legal claims.
  • Customer Data: This includes data related to any purchases of goods and services, such as your name, title, billing and delivery addresses, email and phone numbers, contact details, purchase details, and payment information. We process this data to fulfill your orders and keep records of transactions. Our legal basis for processing this data is the performance of a contract between you and us, or taking steps at your request to enter into such a contract.
  • User Data: This includes data about how you use our website and any online services, as well as any data you post for publication on our website or other online services. We process this data to operate and maintain our website, ensure relevant content is provided, maintain security, create backups, and enable publication and administration of our website and business. Our legal basis for processing this data is our legitimate interest in properly administering our website and business
  • Technical Data: We collect technical information about your interaction with our website and online services, including data such as your IP address, login information, browser details, and time spent on pages, as well as information about your page views and navigation paths. This information is collected through our analytics tracking system and is used to analyze your usage, protect and maintain our website and business, provide relevant content and advertisements, and understand the effectiveness of our advertising efforts. The legal basis for this processing is our legitimate interests in effectively operating our website and business and in growing our business and determining our marketing strategy.
  • Marketing Data: We also gather data about your preferences for receiving marketing materials from us and third parties, as well as your communication preferences. This data is used to enable you to participate in promotions, such as competitions and giveaways, and to provide you with relevant content and advertisements, as well as to measure the effectiveness of this advertising. The legal basis for this processing is our legitimate interests in understanding how customers use our products and services, improving them, and growing our business, as well as in determining our marketing strategy.
  • We may use customer data, user data, technical data, and marketing data to deliver targeted content and advertisements to you, including through Facebook ads or other display ads, and to measure the effectiveness of the advertising we serve you. The legal basis for this processing is our legitimate interest in growing our business. We may also use this data to send other marketing communications to you, with the legal basis being either your consent or our legitimate interests in growing our business.

What Additional Information Do We Collect?

Automatic collection: Our website uses automatic collection and cookies to gather information about how you use Known Pets. This includes your domain name and IP address, as well as anonymous traffic data that may be used for marketing or to improve our services.

Cookies: Cookies are small pieces of data stored on your computer during your visit to our website. They help us to identify you as a returning user, remember your display preferences, and suggest recent searches you’ve made on our site. We also use cookies to track whether you’ve given your consent to their use.

Enabling cookies from our website is not required for the site to function, but it will improve your browsing experience. The information collected through cookies is not used to personally identify you, and the data is fully under our control. In addition to the cookies we use, our website also utilizes Google Analytics, a web analytics service provided by Google. This service uses cookies to help us analyze how users use the site and generate reports on website activity.

The information generated by these cookies, including your IP address, may be transmitted to and stored by Google on servers in the United States. Google may also share this information with third parties as required by law or on behalf of Google. Google will not associate your IP address with any other data they have.

For more information on the cookies we use, please see our Cookie Policy.

Sensitive Data:

We do not gather any Sensitive Data about you, which includes information about your race or ethnicity, religious or philosophical beliefs, sexual activity or orientation, political opinions, trade union membership, health, and genetic and biometric data. We also do not collect any information about criminal convictions or offenses.

How we collect your personal data:

We may gather information about you in several ways, including by you directly providing us with data (like when you fill out forms on our website or send us emails), and by using cookies and other technologies to automatically collect data from you as you use our website. For more information about this, please refer to our cookie policy.

In addition, we may receive data from third parties like analytics providers (e.g. Google), advertising networks (e.g. Facebook), email providers (e.g. Active Campaign), webinar providers, live chat providers, payment and delivery services, and data brokers or aggregators.

Marketing Communications:

We may use your personal information to send you marketing communications in accordance with the Privacy and Electronic Communications Regulations. This is based on either your consent or our legitimate business interest in promoting our products and services. You may have given your consent to receive marketing communications when you made a purchase or requested information from us.

You can opt out of receiving these communications at any time by clicking the unsubscribe link in any marketing email or by contacting us at [email protected]. Please note that this opt-out does not apply to personal data collected for other purposes, such as completing a purchase or registering a warranty. We will only share your personal data with third parties for their marketing purposes with your express consent.

What Do We Do with Information We Collect?

Personal information: We will not disclose your personal information to any third parties without your consent, except in order to fulfill the services we offer or to comply with legal requirements. These services may include, but are not limited to, email facilitation and hosting provided by third parties.

Please note that if you leave Known Pets and make a purchase from a company that we promote, we will be notified of the purchase and may receive certain identifying information about you. However, we will not share this information with others.

Anonymous information: We use anonymous data to analyze the traffic on our website. We may also use anonymous IP addresses for troubleshooting, website administration, and personalized content display. We may share aggregated, anonymous traffic and transaction data with our business partners and advertisers. Your personal information will not be included in this aggregated data.

Use of cookies: We use information collected through cookies to analyze how you use our Site and to make necessary adjustments.

Disclosure of personal information: We may disclose personal information when required to do so by law or if we believe in good faith that such action is necessary to:

  1. Comply with legal requirements or legal process served on our blog
  2. Protect and defend the rights or property of our blog or the users of our website
  3. Act urgently to protect the safety of the public or users of our blog.

Sale of information: As we adapt to changes in our business, we may sell or acquire assets such as My blog or other companies. These assets may include the information that we have collected from this website and orders of our products, including your customer information. In the event that My blog or a significant portion of its assets are purchased by a third party, your personal information may be transferred to the acquirer as part of the assets

DMCA claim disclosure: We follow the Digital Millennium Copyright Act (DMCA) of 1998 and will take appropriate action in the event of any alleged copyright infringement. As part of this process, we may need to disclose the identity of the person accused of infringement or the person reporting the alleged infringement, in accordance with the safe harbor provisions of the DMCA.

Sharing of information: We work with various service providers to help the Website function effectively. These service providers may include credit card processors, analytics companies, and marketing firms such as Google Analytics, Google AdSense, Taboola, and RevContent. We may share the information we have collected with these service providers, but we require them to have the same level of privacy protection as us. By using our Website, you give your consent for us to use these service providers for their intended purposes.

Statistical analysis: We may share non-personal information and aggregated data with third parties for advertising or marketing purposes. However, we will not share any personal information in this way.

Security:

At knownpets.com, we have implemented reasonable security measures such as Secure Sockets Layer protocols to protect against the loss, misuse, and alteration of information that we receive from you. However, we cannot fully guarantee the prevention of any such loss, misuse, or alteration, and cannot be held responsible for any such events that may occur.

Third Party Websites:

Our website includes links to third-party websites and online platforms that have their own terms of use and privacy policies. These may differ from our own terms and privacy policy, and we encourage you to review them. Please note that we have no control over the provisions in these documents.

How to Opt Out of Interest-Based Advertising:

Opting Out of Interest-Based Advertising Services:

This website is a member of the Network Advertising Initiative (NAI) and follows the NAI Codes of Conduct, as well as the Digital Advertising Alliance (DAA) Self-Regulatory Principles. The website may use or transfer device data, which may be collected directly by the website or received from customers, in order to enable interest-based advertising that is tailored to the inferred interests, preferences, and locations of consumers. This data may be collected using cookies or other non-cookie technologies. For more information about the DAA program, please visit the DAA website.

Opting Out of Interest-Based Advertising by Third Parties:

Third parties may collect information about your use of this website and combine it with information collected from other websites or applications. These parties may use technologies such as cookies and web beacons to collect this information for the purpose of analyzing, reporting on, or customizing content or advertising on this website or other sites, or to improve the operation of this website.

To learn more about interest-based advertising and how to opt out of information collection for this purpose by companies participating in the Network Advertising Initiative or Digital Advertising Alliance, visit the NAIís opt-out page of the NAI or the DAAís Consumer Choice Page.

Newsletters:

On our website, you have the option to subscribe to our newsletter. Please note that this newsletter may be used for advertising purposes and may contain tracking pixels. These tracking pixels allow us to see when you open the newsletter and which links you click on within the email.

This information is used to tailor the content of future newsletters to your interests and will not be shared with third parties. By subscribing to our newsletter, you consent to the use of tracking pixels in this manner.

You have the right to opt-out of future email communications by clicking the unsubscribe links in our emails or by contacting us at [email protected] to be removed from our mailing list. You can also request access to your personal information by contacting us at the same email address.

If you wish to amend or update your personal information, please contact us at [email protected]. In certain cases, you may request that we erase or forget your personal data. Please note that we may need to retain certain information for record-keeping purposes, to complete transactions, or as required by law.

Sensitive Personal Information:

You should never provide sensitive personal information, such as your social security number, racial or ethnic origin, political opinions, religious beliefs, health information, criminal background, or trade union memberships, to the Website. If you choose to share this type of information with us, it will be subject to the terms of this Privacy Policy.

Children’s Information:

We do not intentionally collect personally identifiable information from children under the age of 16. If you believe that we have collected such information from a child under 16, please contact us at [email protected] and we will take steps to remove the information from our records as soon as possible.

Your rights under the GDPR:

We pledge to protect the confidentiality of your Personal Data and to ensure that you can exercise your rights. You have the right under this Privacy Policy to:

  • Request access to, or modification of, your Personal Data. This includes the right to access, update, or delete the information we have about you. If possible, you can access, update, or request the deletion of your Personal Data through your account settings. If you are unable to do so, please contact us to assist you. You also have the right to receive a copy of the Personal Data we hold about you.
  • Request correction of any incomplete or incorrect Personal Data we hold about you.
  • Object to the processing of your Personal Data. This right applies if we are relying on a legitimate interest as the legal basis for our processing and if there is something about your situation that makes you want to object to our processing of your Personal Data for this reason. You also have the right to object if we are processing your Personal Data for direct marketing purposes.
  • You have the right to request that we erase your Personal Data when there is no valid reason for us to continue processing it.
  • You have the right to request that we transfer your Personal Data to you or to a third party in a structured, commonly used, machine-readable format. Please note that this right only applies to automated information which you initially provided consent for us to use or where the information was used to perform a contract with you.
  • You have the right to withdraw your consent for us to use your Personal Data. If you choose to do so, we may not be able to provide you with access to certain features of the Service.

Privacy Policy changes:

You will be notified of any changes to our privacy policy on the Privacy Policy page.

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